Greenwashing and new misleading commercial practices: what will change from 27 September 2026 with the transposition of the Empowering Consumers Directive
5 October 2026
From 27 September 2026, businesses communicating sustainability claims to consumers will face a much stricter regulatory framework. With the transposition of Directive (EU) 2024/825 via Legislative Decree No. 30/2026, European and national legislators have in fact decided to raise the bar significantly in the fight against greenwashing, introducing new rules designed to have a direct […]
