Greenwashing and new misleading commercial practices: what will change from 27 September 2026 with the transposition of the Empowering Consumers Directive
5 October 2026
From 27 September 2026, businesses communicating sustainability claims to consumers will face a much stricter regulatory framework. With the transposition of Directive (EU) 2024/825 via Legislative Decree No. 30/2026, European and national legislators have in fact decided to raise the bar significantly in the fight against greenwashing, introducing new rules designed to have a direct […]From the International Day of Play to Innovation Protection: The Role of Intellectual Property in the Toy Industry
11 June 2026
Trademarks, design, licensing and emerging technologies in protecting the value of play On the occasion of the International Day of Play, celebrated every year on 11 June under the initiative of the United Nations to promote the value of play in children’s development and well-being, it is particularly relevant to reflect on the role of […]Prices Under Control in Luxury Watches? The AGCM Investigations into Citizen and Swatch between Antitrust, Trademarks, and the Selective Distribution Ecosystem.
11 December 2025
The opening of proceedings I879 (Citizen) and I880 (Swatch) by the Italian Competition Authority (AGCM) represents a significant development at the intersection of competition law, intellectual property protection, and distribution models in markets characterized by strong brand presence. Launched simultaneously on December 3, 2025, with inspections at the Italian offices of the companies involved, these […]When Innovation Meets Consumer Protection: The AGCM Opens an Investigation into “Smoke-Free” Products
21 October 2025
Technological innovation in the tobacco sector has in recent years introduced “alternative” products that are reshaping the market while raising new questions about informational transparency and consumer protection. In this context, the Italian Competition Authority (AGCM) has launched an investigation (PS12940) against Philip Morris Italia S.p.A. for an alleged unfair commercial practice concerning the promotion […]

